A keynote that energizes and inspires is what Andrew can deliver. His experience in the world of media, agriculture, business & communications all collide into real stories that hit home.
Lets Get At It!
The world is more connected than ever before. But with that connection, comes a barrage of information that is hard to sort through from fact & fiction. In agriculture, we’re starting to see what that information can do to public trust, as more regulations & buyer demands are implemented, some of which aren’t any safer, but merely a nod to misunderstood public pressure. Something can be done. Something needs to be done. Public outreach through social media, dinner conversations, grocery check-out line thank-yous and more can all help. But you’ve got to step up and do it. Let’s get you motivated to do that!important than everyone for people in agriculture to champion the cause.
In January 2015, Andrew began a project aimed at opening his own farm’s doors to the public. This photo a day challenge, known as #farm365, quickly drew media attention from across Canada as consumers clearly showed they were interested in seeing what today’s dairy & grain farm looks like. It also drew animal rights activists who were critical of Andrew for producing dairy & meat products. In this session Andrew will walk you through how #farm365 got started, the good & the bad along the way, and why he thinks it is more important than everyone for people in agriculture to champion the cause.
In this presentation, aimed at food marketers, buyers & managers, we take a look at some of the hottest topics of food production. Whether it be antibiotics & hormones, pesticides & GMOs, or any other question you have about what happens on the farm, Andrew will take a look at it all. It isn’t always pretty – but with the truth from the farm, you’ll be able to make smarter decisions about what to put on your own table. Just let us know what type of questions you’d like to focus on ahead of time. (Otherwise Andrew could talk all day about it)
There is a new breed of farmer coming, and they mean business. Recent surveys suggest half of today’s farmers will be selling out or passing the farm down to a younger generation in the next decade. From the eyes of a young farmer, this talk looks at how the next generation is about to do business, and what agri-businesses need to do, in order to attract and keep these savvy young customers.
Fresh Air Media has had the pleasure of visiting with hundreds of farmers through video projects, written profiles and simple conversations to gain a better understanding of what this generation is thinking. Andrew will take you across the country to look at young farmers in all sectors to give you an idea of the common threads to connect each individual farm with each other. From the challenges, to their optimistic outlook, it’s time to take a tour.
Andrew does custom keynotes to meet the needs of your staff and members. With a client list of national companies and organizations, connect to find out how his vibrant storytelling, combined with real world experience can keep your team engaged & entertained and raving about their experience at your event.
Tips To Help You Speak Up
Over the last few years, Andrew has had the opportunity to find some successes & some failures when it comes to advocating on behalf of agriculture. Some are easy lessons. Some are more subtle. All of them, you can learn from. Whether it be dealing with activists, engaging with media, or building a following in the thousands, we’ll cover it all so you can help speak up on behalf the most important industry in the country.
The world of communication is one that is rapidly evolving. It’s time to get caught up. This workshop covers the basic use of today’s most popular social networks and what they can be used for, and then more importantly get.
Andrew does custom workshop and training programs to meet the needs of your staff and members. With a client list of national companies and organizations, connect to find out how his vibrant storytelling, combined with real world experience can keep your team engaged all day long, and leave feeling ready to make an positive impact.
download photos or copy and paste a biography for the program and promotional material
Andrew Campbell is a farmer, with a passion for agriculture advocacy, social media and new technology. With the farm, known as Bellson Farms, he and his family milk cows and grow corn, soybeans, wheat and hay in Southern Ontario’s Middlesex County. With all kinds of information available about modern farms, and not all of it being true, Andrew is keen to make sure people get the full story on what farmers do on a daily basis, why they do it and what they care about. He’s been featured on CBC, CTV, and other media outlets across Canada for his work in opening up his farm and the entire industry on social media as the FreshAirFarmer.